Campaign Getting Ready to Launch “Nice Save!” Public
Information Program
The California Water Awareness Campaign
is launching a new program this spring with the theme of
Nice Save! The
new theme focuses on the many ways in which Californians
can use water wisely and personally crediting consumers,
businesses and organizations for conserving water. Shown
here is the new Nice Save! logo and an example of one the
print ads developed. The Nice Save! campaign will be
ready for water agencies to use by mid-March, in time for
Water Awareness Month.
Also coming in the next month is
the new online store which will offer specialty items with
the Nice Save! logo on them. The
initial specialty items to be offered are pencils, magnets,
post-it notes, sponges, squeeze toy, mousepads, coasters,
shower timers and stainless steel water bottles.
Look for these things coming up!
 
|
